CORPORATE INFORMATION
 
HISTORY
 
THE AMARA VISION
 
THE AMARA BRAND
 
BOARD OF DIRECTORS
 
BUSINESS PORTFOLIO
 
AWARDS & ACCOLADES

 

 
Sharing a common vision and an identical set of values, we strive to
deliver a brand experience unique to Amara in our three interrelated
core businesses. The Amara Vision is to be recognised as a leading Asian integrated lifestyle group, with premium brands that exude the value, quality and style of our product offerings, and a warm and personalised service that goes beyond the expectations
of our customers.
allow us to embody the innovative
and creative spirit, daring to
dream and constantly keeping up
with trends. We are committed to
providing a quality and superior
integrated lifestyle product,
delivered with the utmost
professionalism and that special
touch of Asian hospitality.
is to maintain excellence in all
that we do, and offer long term
benefits to our shareholders, our
customers and our employees.
is our people. We value their
contributions and are dedicated to
training and bringing out the best
in our people.